United Nations Information Centre (UNIC) in Kathmandu participated in an intensive three and half day International Executive Media and Television Workshop (IEMTW) in Bangkok from 26 to 29 January 2009. The workshop was developed in cooperation with the United Nations System Staff College. It has established a successful track record in training UN and other international agency personnel and private sector representatives in Asia, Europe, the Middle East, and the United States. The Centre for Development Communication’s methodology has been used to train diplomats, new UN Representatives, nongovernmental leaders, and private sector representatives.
The International Executive Media and Television Workshop (IEMTW) was developed and conducted by CDC to train UNIC representatives in the following areas:
1. Guidelines to better prepare for a media encounter (interviews, press briefings, press conferences, etc).
2. Advice on using the media strategically to build credibility and visibility for UNICs, issue or argument.
3. New trends in the media, and how UNICs can take advantage of them.
4. Improving UNIC's management to make it more media friendly and effective.
5. Individual coaching to improve NIOs ability to deliver UNIC’s message effectively.
Besides, UNICs’ NIOs also attended a half day long workshop on ethics organized by UNIS Bangkok.